Multi-Platinum Country Trio The Band Perry Lends Its Voice To The Give The Gift of Music Campaign, Launching 2nd Annual ‘Countdown To The CMA Awards’ Contest
Winner Will Receive Two Tickets to “The 46th Annual CMA Awards” and $1,000
MARLTON, N.J./WASHINGTON, D.C. – September 12, 2012: Kicking off the 2nd annual ‘Countdown To The CMA Awards’ contest as part of its industry-wide Give The Gift Of Music (GTGOM) campaign, NARM – the music business association and the Recording Industry Association of America (RIAA) today debuted a brand new video from reigning CMA ‘New Artist of the Year’ winners and country trio The Band Perry to spotlight the significance of giving and receiving music as a gift. The video launched exclusively in a featured ‘Countdown to the CMA Awards’ section of the givethegiftofmusic.info website, which also includes previous video contributions from 2012 CMA Awards nominees such as Taylor Swift, Martina McBride, Blake Shelton and others.
Members of The Band Perry took home more trophies than any other act at the 2011 CMA awards for “New Artist of the Year,” “Single of the Year,” and “Song of the Year.” The 2012 CMA Award nominees for “Vocal Group of the Year,” and multi-Platinum award-winning siblings Kimberly, Reid, and Neil Perry recall learning to love music from their parents as the greatest gift of music they ever received.
“I remember the first time Reid, Neil, and I ever sang in three part harmony, we were on a family vacation out in the wild, wild-west. It was really late one night and mom had the driving shift … The three of us kind of huddled around her to keep her awake and figured out how to sing in three part harmony. It was such an amazing life-changing moment,” reminisced lead vocalist Kimberly Perry.
The 2nd annual GTGOM ‘Countdown To The CMA Awards’ contest asks fans to share how a particular 2012 CMA Awards nominee’s music (song, lyrics, performance, etc.) has inspired them. A full list of nominees can be found at http://www.cmaworld.com/cma-awards/nominees. The grand prize winner will receive two tickets to attend “The 46th Annual CMA Awards” in Nashville on Wednesday, November 1 and a cash prize of $1,000. Special Country Music gift packages will go to the second and third place winners respectively. Specific details on the new gifting contest, including deadlines, rules and regulations can be found at http://givethegiftofmusic.info/contests/countdown-to-cma-2012/.
In the coming weeks leading up to “The 46th Annual CMA Awards,” airing live November 1 at 8|7c on the ABC Television Network, music fans and consumers can further connect with the campaign, and its featured Country and other popular artists, on social media sites including Facebook (facebook.com/givethegiftofmusic) and Twitter (twitter.com/agiftofmusic).
In 2010, NARM and the RIAA, led an industry-wide effort to reenergize the 30-year old GTGOM campaign and remind consumers that they can give the gift of music today in so many more ways than ever via physical, online and mobile options.
A variety of industry organizations and more than 60 top musicians have since joined to support the initiative and help spread the gifting message. Artists continue to contribute original anecdotes to the givethegiftofmusic.info website that allows consumers to hear how music gifts have touched the lives of their favorite acts; share their own gifting memories; discover new music gift ideas; and tell friends and loved ones what’s on their own music wish lists all year long. In addition, industry groups have supported the campaign by using the GTGOM logo and website URL on product, in advertisements and on their websites.
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About NARM: NARM (National Association of Recording Merchandisers) advances the promotion, marketing, distribution and sale of music by providing members with diverse meeting and networking opportunities, information and education resources, and advocacy for their common interests. NARM is based in Marlton, New Jersey.
About RIAA: The Recording Industry Association of America (RIAA) is the trade organization that supports and promotes the creative and financial vitality of the major music companies. Its members are the music labels that comprise the most vibrant record industry in the world. RIAA® members create, manufacture and/or distribute approximately 85% of all legitimate recorded music produced and sold in the United States. In support of this mission, the RIAA works to protect the intellectual property and First Amendment rights of artists and music labels; conduct consumer, industry and technical research; and monitor and review state and federal laws, regulations and policies. The RIAA® also certifies Gold®, Platinum®, Multi- Platinum™ and Diamond sales awards as well as Los Premios De Oro y Platino™, an award celebrating Latin music sales.
About CMA: More than 11,000 music industry professionals and companies around the globe are members of the Country Music Association. The organization’s objectives are to serve as an educational and professional resource for the industry and advance the growth of Country Music around the world. This is accomplished through CMA’s core initiatives: CMA Music Festival and the companion television special; the CMA Award, which are recognized as “Country Music’s Biggest Night™”; and CMA’s latest TV property, “CMA Country Christmas.” For information about CMA visit www.CMAworld.com. For information about “The 46th Annual CMA Awards” visit www.CMAawards.com.
Nicole Hennessey, NARM, (856) 596-1803, email@example.com
Liz Kennedy, RIAA, (202) 775-0101, firstname.lastname@example.org
Wendy Pearl, CMA, (615) 244-2840, WPearl@CMAworld.com
Greyson Chance, Kelly Clarkson & Many More Share Their Most Merry Music Gifts
Campaign Announces Essay Contest with $1,000 Grand Prize
MARLTON, N.J./WASHINGTON, D.C. – November 21, 2011: Michael Bublé, one of music’s most popular and successful acts, stepped into the spotlight today to talk about the joys of giving and receiving music as a holiday gift, while joining the ranks of more than 50 top musicians currently supporting the industry’s “Give The Gift Of Music” (GTGOM) initiative. More…
Lady Antebellum Essay Earns Goodlettsville, Tenn.’s
Jennifer Dotson Grand Prize Tickets to Attend CMA Awards
Taylor Swift, Blake Shelton & Carrie Underwood Fans
Receive Second & Third Place Prizes
MARLTON, N.J./WASHINGTON, D.C. – November 8, 2011: NARM, the music business association, and the Recording Industry Association of America (RIAA) today announced the winners of the “Give the Gift of Music” (GTGOM) campaign’s autumn essay contest that asked fans to share how a current CMA Awards nominee’s music has inspired them.
From about 700 thoughtful entries submitted to the givethegiftofmusic.info website, speech-language pathologist Jennifer Dotson from Goodlettsville, Tenn. was selected as the grand prize winner. For her heartfelt essay describing how Lady Antebellum’s music helped one of her students to learn, grow and express himself, Jennifer was awarded two tickets to attend the CMA Awards in Nashville, Tenn. this Wednesday, November 9 and a cash prize of $1,000.
The second and third place winners – Angela* from Franklin, Tenn. (second) and a tie between Ashlee Scarborough from Wadesboro, N.C. and Lynsi* from Elizabethtown, Pa. (third) – will each receive country music gift packages for their contributions describing how Taylor Swift, Blake Shelton and Carrie Underwood inspired them respectively. (*Some last names have been left out to protect the privacy of the individuals). The winning and other entries can be viewed below and on the GTGOM website at http://www.givethegiftofmusic.info/your-music-memories. More…
Taylor Swift, Chris Young, Martina McBride, Little Big Town, Rascal Flatts, Blake Shelton, Kelly Clarkson and More Share Video Memories
Contest Launched Offering Grand Prize Winner Two CMA Awards Tickets and $1,000
MARLTON, N.J./WASHINGTON, D.C. – September 14, 2011: A number of country music’s most talented acts, recently recognized as 2011 Country Music Association (CMA) Awards nominees, joined leading music retailers and labels today to spotlight the significance of giving and receiving music as a gift as part of the revitalized “Give The Gift Of Music” (GTGOM) campaign. More…
According to Soundscan, the “indie” sector was up 8.2% for the holiday season.
January 6, 2011: Take a look at some of the success stories below. They all mention the Give The Gift Of Music Campaign as an influencer of sales this holiday season. More…
Four winners were chosen at random from hundreds of entries.
December 22, 2010: NARM is happy to announce the winners of the first Give the Gift of Music contest, which concluded this past Friday, December 17th. Entrants were asked to submit their favorite music gifting memory for a chance to win GRAMMY tickets, giftcards or a holiday music gift basket. Thank you to everyone who participated, and to The Recording Academy, J&R Music World, and the RIAA for providing wonderful prizes. More…
Enter For A Chance To Win Tickets To The 2011 GRAMMY Awards
December 2, 2010: In the spirit of the holiday season, the new Give The Gift Of Music web site — http://www.givethegiftofmusic.info — is hosting a contest for all music fans to enter their favorite music gifting memory. Entries will be chosen at random to receive one of four prizes, including: tickets to the 2011 GRAMMY telecast in Los Angeles on Sunday, February 13; J&R Music & Computer World gift cards; and a holiday music gift basket. Entries must be received by midnight PST on Friday, December 17, 2010. More…
It’s been a little over two weeks since the launch of givethegiftofmusic.info and the momentum for the campaign continues to build.
New artist memories are being added to the site almost daily, the campaign logo has been used in ads in USA Today and The New York Times, P.O.P. materials are starting to pop-up in retail outlets across the country, and the indie community’s “Back To Black Friday” event, scheduled for November 26, will offer some of the year’s most sought-after music gifts.Consumer activity on the site also continues to increase with use of the New Release search tool and fans posting their own stories about how music gifts have affected their lives. If you have an artist that would like to be a part of the campaign, please contact Nicole Hennessey at email@example.com.
Susan Boyle, Colbie Caillat, Kelly Clarkson, Randy Jackson, Cyndi Lauper, Little Big Town, Rascal Flatts, Blake Shelton, And More Share Their Favorite Memories
MARLTON, NJ/WASHINGTON, DC – November 1, 2010: — The nation’s leading music retailers, record labels and nearly thirty artists, along with supporting organizations across the industry, are today helping kick off a new promotional effort designed to relaunch and revitalize the historic “Give The Gift Of Music” (GTGOM) campaign for today’s marketplace.